JLG is the global market leader for access equipment. While the product was seen as premium, everything else about the company was amateur. We commenced rebranding the company by researching every customer. In conjuction with the JLG Managing Director we then set about redeveloping every customer touchpoint including;

• Corporate identity
• Website
• Selling tools
• Service van livery
• Trade show stands & activities
• Telemarketing
• Sales promotions
• Loyalty programs
• Editorial coverage
• Advertisements
• Case studies
• Corporate social responsibility program

 

< Back to Our work